bec中級真題集
bec真題可以讓我們提前瞭解bec往年的考試範圍，題型和內容，對我們有很大的參考價值，爲了方便大家備考，下面小編給大家帶來bec中級真題集。
bec中級真題集1
Lebrun Steel Facing up to Tough Times
0 After 98 years of trading, the steel manufacturer Lebrun knows from experience as how
00 difficult fluctuations in the economic cycle can be for suppliers such as themselves.
34 Since many of the nation's largest production companies which are its customers,
35 Lebrun is adversely affected by any change for the worse in the economy. Yet Lebrun
36 has managed to keep on sales steady (in the region of approximately $2.5 billion)
37 and has recorded only one annual loss during the difficulties of the past five
38 years, but despite the effects of the ongoing industrial slowdown. James Griffith,
39 president of Lebrun, now has the task of turning up survival into growth, and
40 his strategy is already becoming clear to those industry observers. In February of
41 this year, the company acquired Bronson pic, additionally a one-time competitor.
42 This merger will greatly expand the size of both Lebrun's labour force, and
43 Griffith estimates it will boost its revenue by nearly 50%, while too increasing
44 the number of plants and R&D centres in much a similar way. Griffith is
45 optimistic that while the steel industry is about to pull out of recession, and he wants Lebrun to be ready for this.
這篇文章是介紹一個生產商面臨的困境及所採取的措施。
34題，這個句子並不是定語從句，主謂賓都很齊全，主語companies，謂語are，賓語its customers.所以which是多餘的
35題，正確的
36題，keep on doing繼續做什麼，接名詞的話直接用keep，keep sales steady保持銷售平穩，on多餘。
37題，正確的
38題，but和despite不能同時使用，必須去掉一個。but後面要接完整的句子，這個後面不是句子，是名詞性成分，所以保留despite，去掉but。
39題，turn… into 變爲，成爲。固定詞組。turning survival into growth變生存爲增長。Up多餘。
40題，句子前後並沒有指代的含義，代詞those多餘。
41題，a one-time competitor是修飾前面的Bronson pic ，additionally是另外的，附加的意思，用在這裏意思和用法都不通，所以去掉。
42題，both表並列，而這個句子前後是沒有並列的含義的，只說了擴展規模。所以both多餘。
43題，too是副詞，在這裏用法不對
44題，in a similar way固定用法，much多餘
45題，while用來引導時間狀語從句，而很明顯這個句子並不是，只是由that引導的從句，句子成分很齊全。去掉while。
bec中級真題集2
1 the failure of a company to set its prices appropriately
2 a context that makes it difficult to increase prices
3 the consequences of companies trying to conceal their approach to pricing
4 the means by which a company ensured precision in the prices it offered
5 the fact that companies can learn about the effects of a price reduction
6 the first sector to price products according to how much customers were prepared to spend
7 the widespread use of rough guidelines to determine prices
Getting the price right
A、
Chief executives need to pay more attention to pricing, according to Roberto Lippi of the Apex Group, a consultancy that offers advice on pricing strategy. He accepts that low inflation figures in many industrialised countries makes raising prices tough, but argues that this should not necessarily deter companies. He gives the example of the airlines, which, with their minimum stay requirements and massive premiums for flexibility, led the way in sorting customers into categories, based on their willingness to pay.
B、
The key to pricing is to avoid alienating customers. As Lippi points out, once a bad price has been established, it can be very difficult to turn the situation around. He gives the example of a consumer goods company that went bankrupt largely because it did not price its digital cameras properly. In contrast, he cites the case of a Swiss drug company that introduced software for every sales representative's laptop, enabling them to provide consistent and accurate price quotes. To help staff with this innovation, the company also created a new post of director of pricing strategy.
C、
Many of today's managers have the benefit of modern technology to help them with pricing. Supermarket chains, for example, can easily track customers' 'elasticity' - how their buying habits change in response to a price rise or a discount. But although a company can now measure this sort of thing in a more sophisticated way, following basic rules is still the most common way of setting prices. Most bosses still worry more about their costs than the prices they charge; one recent survey found that they spend as little as 2% of their time on pricing.
D、
One popular approach to pricing is illustrated by the car companies that charge extra for product add-ons such as electric windows, instead of offering them as part of the standard price. Although many customers are prepared to pay extra, Lippi recommends that companies make sure that price differences reflect real differences in the product, either in quality or in the extra service on offer. The worst approach is to try to keep the pricing structure secret from customers. Nowadays, that is more likely to lead to lost contracts than large profits.
這篇文章主要是關於定價(pricing)的。題目算是閱讀第一部分裏比較隱晦的了。四個部分分別介紹了影響定價的一些因素。
第一題，公司沒有合理定價。答案是B段引用的一個例子：He gives the example of a consumer goods company that went bankrupt largely because it did not price its digital cameras properly.因爲沒有對數碼相機合理定價，所以一個消費品公司破產了。和第一題吻合。
Consumer goods: goods such as food, clothing, etc. bought and used by individual customers消費品。
第二題，大環境使得漲價很困難。答案是A段，有點不太明顯，甚至可能需要點經濟學基礎：He accepts that low inflation figures in many industrialised countries makes raising prices tough, but argues that this should not necessarily deter companies。很多工業國家的低通貨膨脹率使得漲價變得困難。通貨膨脹率是衡量一國宏觀經濟的重要指標，也就是這題所說的context。低通貨膨脹率，說明經濟不太景氣，漲價會很困難。
deter: to make sb decide not to do sth or continue doing sth阻礙
eg: The price did not deter most customers
第三題，公司隱瞞定價策略的後果。答案是D段的最後一句：The worst approach is to try to keep the pricing structure secret from customers. Nowadays, that is more likely to lead to lost contracts than large profits.最壞的方法是試圖讓定價結構對消費者保密。今天，它更有可能導致失去合同而不是大的利潤。
第四題，一個公司確保定價準確的方式。答案是B段的這麼一句：a Swiss drug company that introduced software for every sales representative's laptop, enabling them to provide consistent and accurate price quotes。一個瑞士的醫藥公司爲每一位銷售代表的手提電腦引進了軟件，確保他們提供持續準確的定價。這裏的accurate對應於precision，引進的軟件就是方式(means)。
第五題，公司瞭解降價的後果。答案在C段，但是不那麼明顯：Supermarket chains, for example, can easily track customers' 'elasticity' - how their buying habits change in response to a price rise or a discount.大的超市可以輕易追蹤客戶的彈性—他們的購買習慣是如何對漲價或打折做出反應的。這個題需要理解一個常見的經濟學術語：彈性。
elasticity ：the extent to which people want to buy more or less of a product or service when its price changes。
這個術語的概念基本吻合第五題所說的。能夠了解客戶的需求彈性，也就瞭解了漲價或者降價的效果。
第六題，對產品定價首要的是根據客戶所願意支付的。答案是A的最後一句：based on their willingness to pay.。集於他們的支付意願。這裏的based on對應於the first sector。
第七題，粗糙的定價準則的廣泛應用。答案在C段，有點隱晦：But although a company can now measure this sort of thing in a more sophisticated way, following basic rules is still the most common way of setting prices.雖然公司可以用一種更復雜的方式來衡量，遵守基本的規則仍然是定價的最普遍的方式。BUT是個信號。rough可以從反面對應於sophisticated,,the most common way對應於widespread use。
bec中級真題集3
Issues in the recruitment world
In the competitive world of investment banking, good senior executives are not easy to find. So what should the industry's hard-pressed directors do when they need to find senior staff? Increasingly, they decide to call in the headhunters. These are busy and profitable times for the recruitment agencies that dominate the world of executive search and selection.
(0) needed new people to revitalise their operations, and the result has been a boom in the recruitment market. Pinnacle, a leading recruitment agency, has helped various UK investment banks to rebuild their entire senior management teams. It is hard to overstate the significance of this. (8)............
But now everything has changed, and Pinnacle is not the only major player in the field. Some analysts believe that rival recruitment specialists ALT Associates has a larger share of the market. However, there is little doubt that over its 13-year history, Pinnacle and its chairman, Matthew Edwards, have built up an impressive reputation.
Edwards estimates that his company controls between 10 and 15 per cent of the headhunting market for senior investment banking jobs in the UK. (9)er, it is the high-calibre jobs and people that Pinnacle deals with that define the company's success. For example, the company was recently commissioned to find a new chairman for NBS Bank, a vacancy that was one of the most talked about in the banking world.
Most HR directors recognise that headhunters such as Pinnacle play a valuable role in the recruitment process.(10) are concerned that a few companies, including Pinnacle, have too much power over high-level recruitment.(11) Tim Davidson, HR Director at Cawfield Bank, explains, They can be kingmakers. These are the people who decide who gets a future and who doesn't. If Edwards forms a view about an individual, it can affect their ability to get a particular job. That view could just have been formed on a bad day.' (12)............ Final decisions in the selection process are always taken by his clients, he says, whoever they are.
The role of headhunters should not be exaggerated. Many companies never use them. But as top executives are hard to find, there will always be a role for people like Matthew Edwards.
A Although others may put it lower, it is important to remember that the company's reputation is not based on market share alone.
B Their chief worry is that the headhunters can now make or break managerial careers.
C According to Edwards, this is a further indication that the way Pinnacle searches for a candidate tends to favour a certain type of manager.
D But this acceptance does not mean they are universally happy, either with the state of the market or with Pinnacle's role within it.
E Until a few years ago, even the biggest companies were unlikely to use headhunters to fill more than one or two jobs a year.
F Edwards objects to this suggestion, claiming that all he does is find candidates and encourage them to apply for a particular post.
G A number of big investment banks recently decided to make changes to their management boards after disappointing end-of-year results.
《Issues in the recruitment world》，招聘世界裏的話題。圍繞獵頭公司(headhunter)展開，說明了獵頭公司的發展和重要性，以及用人單位對獵頭公司的一些疑問。第一段引出話題，說現在正是獵頭公司佔領市場的時候。接下來幾段順序介紹了獵頭市場的發展階段，從起步階段(第二段的內容)，到逐步發家(第三段)，當中列舉了一個獵頭公司的情況加以說明(第四段)，然後第五段介紹了用人單位對獵頭公司的一些質疑。最後一段是總的概括。做這種題一定要理清文章的邏輯順序，從整體上把握文章脈絡。
第八題，第二段的最後一句。第二段是簡單引出獵頭公司的起步，起步階段並沒有多少公司認識到獵頭公司的重要性，就如第八題前面的一句話所說：It is hard to overstate the significance of this。很難高估這個的重要性，也就是說獵頭公司的作用並沒有被完全的認識到。後面的空格應該相應的填入獵頭公司不太被重視的句子。E選項正好滿足這個特點：直到幾年前，甚至最大的公司都不可能一年利用獵頭公司來填補一兩個職位。
第九題，主要是介紹Pinnacle這個獵頭公司的情況。前面說這個公司的市場份額在10%到15%，空格後面一個rather(相反)，說定義公司成功的應該是公司所處理的高質量的工作和客戶。中間應填入一個錶轉折意思的句子，並且可能和公司的市場份額有關。A句滿足這個要求：雖然其他人可能把它(指市場份額)估計得更低，但一個公司的名聲不僅僅是建立在市場份額基礎上的。
第五段，集中填入三個句子，所以一定要從意思上進行把握。這一段是用人單位對獵頭公司的一些質疑，然後獵頭公司Pinnacle的主席Edwards進行了一些反駁。
這一段第一句話說人力資源部經理認爲Pinnacle發揮了很重要的作用，接着空格後面說的是Some are concerned that…也就是一些人提出了擔心，所以中間的第十題應該填入表示轉折意思的句子，而且可能是對獵頭公司發揮的作用的消極看法。D滿足這一要求：但是這種認可不代表他們完全的高興。BUT是個關鍵的信號，acceptance是指代前面人力資源經理們對獵頭公司發揮作用的認可。
第十一題，前面的句子是對獵頭公司發揮作用的擔心，認爲它們權力過大了。這一題後面的句子是引用一個人力資源經理的解釋，進一步說明獵頭公司的影響力太大。所以十一題也應該與此相關。B符合：他們首要擔心的是獵頭公司會創造或者破壞管理職業生涯。Worry是關鍵詞，同前面的concern相對應，make or break managerial careers也就是上下文所說的權利過大，簡直擁有生殺大權。
第十二題，理解了前面的，不難做出選擇。這裏很明顯就是獵頭公司爲自己辯護。前面指責獵頭公司的評價會影響個人的選擇。而空格後面是Edwards的解釋，說最終的決定權是掌握在客戶自己手中。所以這一題很明顯應該填入對前面表示反駁的句子，也就是F，object to，非常明顯的信號：Edwards反對這種說法，聲稱他所做的無非就是尋找候選人然後鼓勵他們去申請某個特定的職位。
bec中級真題集4
Fighting Fit
Fine Fitness, the health and fitness club operator, announced an impressive set of results yesterday: (19) a 38-per-cent jump in annual pre-tax profits, the company claimed that it had (20) none of the problems (21) last week by its rival, Top Fit rding to Samantha Collier,the chief executive, Fine Fitness (22) strong and is on (23) to reach its target of 100 clubs within three years, its strategy unaffected by the apparent (24) down of the economy.
The company opened 12 new clubs in the past year; (25) its total to 51. They have (26) to be highly successful, with people joining in large numbers, especially in the 25-to-40 age range. Even the more (27) clubs are still seeing sales growth, along with rising retention (28) of more than 70 per cent. This can be seen as clear (29) of the appeal of Fine Fitness.
Ms Collier admitted that as there were (30) too many companies competing with one another; there would almost certainly be (31) in the health-and-fitness-club sector of the market She predicted that, within a relatively short time, there might be only about three major companies still in (32)ver, she declined to say which these were likely to be.
Profits rose by ?6.3 million, although there was a fall in gross margins from 31 per cent to 28.6 per cent because of higher insurance premiums, extra management costs and start-up expenses for the company's new (33) in Spain.
19 A Stating B Reporting C Remarking D Informing
20 A taken B felt C experienced D caught
21 A released B issued C opened D revealed
22 A stays B remains C maintains D keeps
23 A track B direction C way D line
24 A falling B breaking C cutting D slowing
25 A bringing B putting C getting D mounting
26 A shown B resulted C proved D demonstrated
27 A installed B formed C established D confirmed
28 A rates B standards C proportions D volumes
29 A witness B sign C display D evidence
30 A purely B merely C simply D barely
31 A union B consolidation C alliance D combination
32 A trade B office C commerce D business
33 A trial B venture C proposal D speculation
文章介紹了一個經營健康俱樂部的公司的情況，依舊是形勢喜人。
19題，一句話包含三個空，聯繫在一起做。昨天開會，宣佈了一系列結果。報告稅前收益增長了38%，公司並沒有經歷它的競爭對手所暴露的問題。19題選report，20題experienced，21題，revealed by its rival，被競爭對手暴露的問題。
22題，remains strong保持強勁;單看單詞的意思，貌似keep也可以(不過說實話，如果不是有同學提醒，我壓根想不到會填keep)聯繫此句上下文，提到了在對手出現問題時這個公司表現依然強勁remain在英文詞典的解釋是：continue to exist, especially after other similar or related people or things have ceased to exist 在相似或者相關人和事出現狀況時仍然存在，所以，remain更符合這個題目的條件
23題，on track 步入正軌。公司正在實現目標的正道上。這個詞在其他完型也出現過，不過不是正確答案。
24題，slow down放緩，固定用法。經濟放緩。
25題，bring to，使總數達到51，這個題怕是要靠語感。put肯定不對，get to到達，mount在這裏用法不對。
26題，proved to be證明是，固定用法
27題，這裏填入的詞要和前文對照，前面說新開了12家新的俱樂部，這裏的空格前有個even和more，所以應該是填入與new相對應的詞。established是已確立的(If you use established to describe something such as an organization, you mean that it is officially recognized or generally approved of because it has existed for a long time. )
28題，retention rate保留率，專有名詞(Retained earnings divided by total after-tax earnings, expressed as a percentage)，指公司稅後收益所保留的那一部分。
29題，公司吸引力的證據。clear evidence明顯的證據。不選sign，sign只是跡象。
30題，simply修飾too many從用法和意思上都對，在這裏就是表強調的，意思是公司太多了。
31題，consolidation強化、合併(To consolidate a number of small groups or firms means to make them into one large organization.)，有很多的公司相互競爭，所以需要進行一個整合。這是商英里的固定說法。
32題，in business在經營。是說很快這個市場上的公司會淘汰的只剩下三個。
33題，理解了venture的意思就不難做出選擇，在這裏是指商業冒險，也是商英地道說法。公司要在西班牙進行一些投機活動，因此增加了額外的管理費用。
