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勵志視頻:你其實比自己想象中的更美麗

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Dove's tagline is 'you are more beautiful than you think', so for its new Real Beauty Sketches the beauty giant used a forensic artist to prove it.
多芬的品牌口號是:“你比你想象的更美麗。” 並通過畫師對現實生活中的女性速寫畫像實踐了這句口號。

The company recruited seven women of different ages and backgrounds and asked them to describe their facial features, then enlisted FBI-trained sketch artist Gil Zamora to draw them based on their input.
該公司邀請了七位年齡、社會背景不同的女性參加了這次活動,按照要求描述自己的相貌。再由受過聯邦調查局認可的法庭畫師吉爾薩莫拉根據她們的描述畫出人物肖像。

The poignant video has been viewed a staggering 6.5 million times on the brands YouTube channel, making it the second most viewed YouTube video after PSY’s Gentleman.
這一震撼人心的視頻截止目前,已在YouTube網站上有650萬次點擊量,僅次於鳥叔PSY的新曲《紳士》。

When asked to describe themselves to Zamora, viewers can hear the women saying things like 'I kind of have a fat, rounder face' and 'I would say I have a pretty big forehead.'
這些女性在向畫師薩莫拉描述自己時,總會說“我有點胖,是個圓臉。” 或者 “我前額特別大。” 諸如此類的話。

勵志視頻:你其實比自己想象中的更美麗

The women were also asked to spend time with strangers, but neither party was told why. When asked general questions about the women, the strangers were much kinder. 'She was so thin you could see her cheekbones,' said one, while another man remarked 'she had nice eyes; they lit up when she spoke.'
參與測試的女性還要和陌生人呆在一起,但雙方都不知道目的何在。當問起陌生人對某位女性的看法時,他們的回答都更爲友善。一位陌生人說:“她特別瘦,瘦得能夠看到顴骨。” 而另一個則評價道:“她的眼睛很漂亮,當她擡頭說話時,那雙眼睛會閃閃發光。”

Dove began the first Campaign for Real Beauty in 2004, after conducting a survey that showed only two percent of women worldwide would describe themselves as beautiful.
在得知全世界只有2%的女性對自己的相貌感到滿意後,多芬於2004年開展了第一個“天生美人”的活動。

In the two drawings are shown side-by-side, the contrast is stark - and the women seem stunned.'She looks closed off and fatter. Sadder too,' said one woman when asked to describe the two sketches. 'The other one looks more open, friendly and happy.'
將同一個人的兩幅畫像並排比較,連畫作的原型人物都會震驚於那強烈的對比。一位女性在描述兩幅速寫時說:“她在這幅畫裏看上去更胖,更陰鬱悲傷;而另外一幅則顯得開朗友好,幸福滿足。”

After the experience, many of the women seemed to have a new appreciation for their looks - flaws and all.
'We spend a lot of time as women analyzing and trying to fix the things that aren't quite right,' says Florence, one of the participants.'We should spend more time appreciating the things that we do like.'
通過這次經歷,許多女性似乎開始更加欣賞自己所有的一切,包括有瑕疵的外表。參與者福勞倫斯說道:“作爲女性,我們花了太多時間糾結於已經很完美的事情上,其實我們應該更多地關注自己熱愛的事物。”