谷歌製作出全世界最藍的牛仔褲大綱

Google has partnered with a young UK designer to create what they claim to be are the world’s only ‘really blue’ jeans.

谷歌和一位年輕的英國設計師合作，製作出了據稱是全世界僅有的“真藍色”牛仔褲。

The designs are the latest phase of Google’s alliance with the fashion industry (they’ve previously collaborated with Jeremy Scott and Michael Kors to launch their new Pixel smartphone ‘Really Blue’ edition).

該作品是谷歌和時尚業聯手的最新進展，此前谷歌還與傑瑞米?斯科特和邁克高仕品牌合作發佈了新款“真藍版”Pixel智能手機。

The work of Cambridge-born designer Christian Cowan - who has designed outfits for some of the world’s biggest names, including Lady Gaga and Miley Cyrus - the jeans are designed to match the new phone.

出生於劍橋郡的克里斯蒂安?考恩是“真藍”牛仔褲的設計師，他曾爲世界上最大牌的一些名人設計過服裝，包括嘎嘎夫人和麥莉?塞勒斯，設計該牛仔褲是爲了和新款“真藍”手機配套。

Fresh from his debut runway show at New York Fashion Week, the Central St Martins graduate’s brief was to redefine what we think of everyone’s favourite fashion staple.

考恩剛剛參加完倫敦時尚週的T臺首秀，這位畢業於中央聖馬丁藝術設計學院的設計師想要重新定義我們對這件人見人愛的時尚必備單品的看法。

Alas, Cowan designed the jeans in the bluest blue after scouring dye houses all over New York City to find an exact match to the phone cover.

在掃蕩了紐約所有的染坊之後，考恩終於找到了和手機外殼完全搭配的藍色染料，並設計出了最藍的藍色牛仔褲。

Interestingly they also feature just one pocket instead of the usual five - because we do everything on our phones, says Google.

有趣的是，這款牛仔褲只有一個口袋，而不是普通牛仔褲常有的五個口袋，谷歌表示，這是因爲我們什麼事情都用手機搞定。

From taking photos, to paying for food and watching TV, smartphones like the Pixel save us the hassle of carrying round a myriad of gadgets.

從拍照到付款買食物再到看電視，像Pixel這樣的智能手機讓我們免於攜帶一堆電子產品的繁瑣。

The marketing campaign features the true blue jeans modelled by Toby Huntington-Whiteley – the younger brother of Rosie – and others and are available to buy now.

在宣傳推廣活動中，穿這條“真藍”牛仔褲做廣告的模特包括羅茜?漢丁頓-惠特莉的弟弟託比，而且該牛仔褲已經上市。