歐萊雅收購美即 65億港元面膜大王易主

L’Oréal and Magic Holdings International Limited, a company listed on the Hong Kong Stock Exchange, issued earlier today a “joint announcement” confirming the approval by the Ministry of Commerce of the People’s Republic of China (MOFCOM*) to proceed with the implementation of the acquisition of Magic by L’Oréal.

法國美容品牌巨頭歐萊雅上週剛宣佈旗下品牌卡尼爾退出中國，13日就公告稱，收購美即的消息獲得商務部批准，交易或在第二季度內完成。

L’Oréal and Magic have also confirmed that the other pre-conditions to the implementation of the transaction have been satisfied. The transaction is proposed to be implemented as a scheme of arrangement. A scheme document, providing further information about the transaction, will be dispatched to shareholders of Magic in due course. We expect the transaction to close during the second quarter of 2014.

業內人士稱，“中國面膜大王”美即今年的營業額或達到15億人民幣；

A specialist in cosmetics facial masks, Magic’s turnover in fiscal year 2012-2013 was approximately 160 million euros (+25% in Hong Kong dollars vs. previous fiscal year). Facial masks are one of China’s beauty market’s fastest growing areas with very promising development prospects. Magic’s MG brand is one of China’s leading brands in this category.

每年超過兩位數的發展速度，以及國內巨大的面膜市場空間，這將直接推動歐萊雅15%左右的業績增長。65.38億港元的收購價，也成爲了中國日化市場上最大的一筆併購。