高科技時代鼠標一點 各種蔬菜輕鬆種植

It is not exactly an online craze, but it could be one day. City folk, yearning to own a piece of land to grow their own crops, are signing up to an Internet site that guarantees deliveries of farm-produced products。

雖然目前還沒有掀起網上種地熱，但總有一天會流行起來的。渴望擁有一小塊地種植自家農作物的城市居民都在註冊一個互聯網網站，這個網站可以保證提供天然農家產品。

Last year, farming cooperatives in JiXi county, Anhui province in eastern China, joined forces with the Internet giant Alibaba Group Holding Ltd to launch an e-commerce enterprise that allows subscribers to lease agricultural land。

去年，中國東部安徽省績溪縣的農業合作社與互聯網巨頭阿里巴巴[微博]集團合作成立了一家電商，訂戶可以在上面租得農地。

Rolled out on Alibaba’s group buying site, Juhuasuan, the Jutudi project attracted 3,500 subscribers within the first three days when it came online on March 13, 2014. The number of users reached nearly 9,000 by the end of last year。

此項目名爲“聚土地”，與2014年3月13日上線並在阿里巴巴的購物網站聚划算上滾動播出廣告，上線三天便有3500訂戶。去年年底，用戶量接近9000。

The idea behind the plan was simple. About 666,660 square meters of land was leased by farmers to Alibaba on a yearly-basis and then sold on as plots to subscribers. The land was then managed by the farm cooperatives, while subscribers to the Jutudi project could recommend what crops should be grown。

此項計劃背後的想法其實非常簡單。每年農戶有666660平方米的土地出租給阿里巴巴，然後阿里巴巴再分成小塊出租給訂戶。之後土地有農業合作社管理，但聚土地的訂戶有權建議種什麼作物。

Professional farmers from the cooperatives cultivate and harvest the crops. The produce is then delivered every two weeks to online subscribers, who can rent a 66.6-square-meter plot of land for 580 yuan ($92) a year. For 2,400 yuan, they can lease 333 sq m of land, while 4,800 yuan will get you 666 sq m. Obviously, the larger the plot, the more produce you receive. Crops include vegetables, fruit and grain。

合作社的專業農民種植並收割農作物。產品每兩週會送達在線訂戶手中，訂戶們一年花費582元(92美元)便可租得66.6平米的土地。2400元，可出租333平米，4800元可租666平米。顯然，租越多的土地，收穫的農產品也越多。種植的農作物包括蔬菜，水果和穀物。

Farmers involved in the cooperatives receive 700 yuan to 800 yuan annually for leasing the land to Alibaba. They are also paid for growing the crops, explained Zhang Xinguang, business director of Zhejiang Xinghe E-commerce Co Ltd, an enterprise under the Zhejiang Supply and Marketing Cooperative, which was one of the initial backers of the Jutudi project。

而出租土地給阿里巴巴的農戶每年可獲得700到800元。興和電子商務有限公司的業務總監張新光表示，這些農戶種植作物也能獲得酬金。興和電子商務是聚土地發起組織之一——浙江省供銷社旗下的企業。

"It is not very profitable for me to grow crops on my own piece of land nowadays," Hu Sheming, 80, a farmer in Jixi, said. "I had to pay people to help me, so it was better to lease the land out to Zhejiang Xinghe."

“對我來說，自己種地已經不賺錢了，”績溪縣80歲的農民胡社明說道。“我得花錢請人幫我才行，現在把地出租給浙江興和方便多了。”

"There is huge demand to develop agricultural e-commerce," Wang Licheng, a director at the group buying site Juhuasuan， said. "We always wanted to provide more support to farmers and this project has helped us do that."

“現在農業電子商務需求巨大”，聚划算團購主管王立成說道，“我們一直想爲農民謀利益，現在通過現在這個項目我們做到了。”