阿黛爾帶新歌《Hello》強勢迴歸,刷新瀏覽記錄

"Hello, can you hear me?" sang Adele to the world. And the world answered: yes, and we're watching you too. Many many times.

阿黛爾向世界唱響“你好，能聽到我說話嗎？”而世界給她的答覆是：是的，我們聽到了，而且我們也看着你呢，看了很多很多遍。

Adele's video for new single Hello has broken Taylor's Swift's records for the most views on Vevo in 24 hours. The clip accumulated 27.7m views in its first day online, beating the 20.1m views that Swift's Bad Blood and its star-studded cast of celebrities attracted in its first 24 hours.

在知名視頻在線平臺Vevo上，阿黛爾全新單曲《Hello》的視頻在上線24小時內的首日瀏覽量達2770萬次，這一成績打破了之前由泰勒·斯威夫特保持的24小時內單日瀏覽量的紀錄。此前的紀錄保持者斯威夫特羣星雲集的單曲《Bad Blood》首播24小時內的瀏覽總量爲2010萬次。

Teased with a 30-second clip in the ad break of Sunday's UK X Factor, Hello went viral when the full video was released on Friday, along with details of the singer's forthcoming third album 25, which she says will be a "a make up album".

當地時間週日（10月18日），英國版《X Factor》節目在廣告時段插播了30秒《Hello》的預告片，這支單曲的完整版於週五發佈併火了起來，同時公佈的還有阿黛爾即將發行的第三張專輯 《25》的一些細節，阿黛爾說該專輯是單曲的一個補充。

The video was filmed in Montreal and directed by French Canadian film-maker Xavier Dolan, who said there was an instant connection when he first met the singer in London.

該視頻在蒙特利爾拍攝，由法裔加拿大導演哈維爾·多蘭（Xavier Dolan）執導。多蘭表示，第一次在倫敦見到阿黛爾時，就有種似曾相識的感覺。

"We chatted about our lives and our loves and our romances," Dolan told Entertainment Weekly. "It was so much about who we were. We had so much in common. Basically, all of her songs are revolving around the theme of unrequited love and so are my movies."

多蘭在接受《娛樂週刊》的採訪時說：“我們聊起我們的生活、愛情和羅曼史，我們談了很多關於我們是誰的話題。我們有很多相似之處。阿黛爾所有歌曲基本上都以單戀爲主題，而我拍的影片也是如此。”

Adele has yet to beat Swift's other Vevo record, the 1.2bn views the Blank Space video has accumulated to make it the service's all-time most watched video, although Hello has already clocked up an admirable 82m views and counting.

不過，阿黛爾尚未打破斯威夫特在Vevo上其他視頻瀏覽量方面的紀錄。雖然目前《Hello》的瀏覽量已高達8200萬次且還在不斷上漲，斯威夫特的單曲《Blank Space》仍是Vevo平臺上有史以來點擊率最高的視頻，其瀏覽量高達12億。

The single is also set to break sales records, shifting 165,000 copies in three days including 156,000 downloads in the UK and 450,000 US downloads in 48 hours.

該單曲還有望打破銷量記錄。在英國，《Hello》三日內銷量就達16.5萬張，其中包括網絡下載的15.6萬次。而在美國，48小時內的下載量就達45萬次。

Reviewing the song, Alexis Petridis wrote: "Adele sounds great: she sells the song without over-singing it, leaving the melismatic vocal fireworks to the inevitable spate of X Factor cover versions ... Hello underlines what we already know: [25] is clearly going to be enormous."

亞歷克西斯·彼得裏迪斯（Alexis Petridis衛報記者）在評述此歌時寫道：“阿黛爾唱的太棒了：她爲這首歌做了宣傳單又沒一下子透露太多， 她絢麗無比的花式唱腔留在無窮盡的《X Factor》系列節目的開場版中……《Hello》再次證明了我們已知的一件事：《25》這張專輯顯然會取得巨大的成功。

Adele will perform Hello on Saturday Night Live on 21 November, a day after the release of her album.

阿黛爾將在她的新專輯發行後的那天，也就是11月21日做客《週六夜現場》（Saturday Night Live）。