Supreme跨界合作走太遠

If true, this would be the first time that a Supreme x Rolex watch has been made available to the urs are currently circulating that Supreme are in talks with iconic watch brand Rolex for a 2018 collaboration.

如果消息屬實的話，Suprem將和勞力士手錶首次合作。謠傳近期Supreme在和手錶界泰斗勞力士正在洽淡2018年合作的相關事宜。

With the watch's hefty price tag and the brand's ability to sell out almost any product at any price point, this would improve Supreme's balance sheet nicely, something recent investors The Carlyle Group are no doubt keen to do.

當然手錶的價格也會很離譜，但是這個牌子就是有讓消費者願意成爲魚肉，任人宰割的神奇力量，自然收入豐厚讓企業的盈虧平衡表異常好看，近期投資者凱雷集團（全球最大私募基金之一）也急於想來分一杯羹。

Back in 2013, Supreme enlisted Bamford Watch Department to customize a Rolex Submariner, of which only 20 were rumored to be made for a price point between $10,000-$12,000 each, later ending up on the resell market for a cool $50,000. The watch featured a box logo engraved on the back and a “FUCK EM” slogan on the dial.

回到2013年，Supreme把Bamford Watch Department一起來定製勞力士潛航者。謠傳限量20只，價格區間在10000美金到20000美金不等，後來面世的時候居然是50000美金一隻。在手錶背面印有產品標識，還有“FUCK EM”(玩世不恭的意味)的字刻在錶盤。

We've reached out to representatives at Supreme for a comment on this story and will update this post if more information becomes available.

我們將聯繫Supreme的相關發言人來對此評論，及時更新進展。