超六成中國人買奢侈品首選境外:便宜且保證正品

More buy luxuries abroad

越來越多的人在境外購買奢侈品

About 64% of Chinese consumers choose to purchase luxury products abroad instead of in China, according to a luxury brand report released by Fortune.

財富雜誌《2015中國奢侈品品牌調查問卷報告》顯示，約64%的中國消費者選擇在境外市場購買奢侈品。

A favorable exchange ratio between the RMB and foreign currencies has played a key role in the change.

人民幣與外幣的匯率造成的價差是這一變化的重要原因。

"Lower prices" (88.9%) and a "guarantee of authenticity" (83.5%) are the two leading factors attracting luxury buyers abroad.

"價格更優惠"和"正品保證"是消費者在境外購買奢侈品的2個最主要原因，分別佔了88.9%和83.5%。

The three most popular luxury products among Chinese buyers in 2014 were watches (53.8%), electronic devices (45.9%) and cosmetics, perfumes and personal-care products (43.1%).

中國消費者去年購買最多的三類奢侈品爲手錶(53.8%)、電子產品(45.9%)以及化妝品、香水和個人護理產品(43.1%)。