商品定價存在性別歧視:賣給女性的就是貴!
Women are paying thousands of dollars more over the course of their lives than men to purchase similar products, according to a study of the gender pricing of goods in New York City conducted by Department of Consumer Affairs (DCA).
美國紐約消費者事務部近日對產品的"性別定價"進行了調查，結果表明，女性一生中購買同類產品的成本，要比男性高出數千美元。Comparing nearly 800 products from more than 90 brands sold in store and online, DCA found that on average and across five industries, women's products cost 7% more than similar products for men.
消費者事務部對紐約市實體店和網絡銷售的90多個品牌的近800種商品價格進行了調查，結果發現，在5大領域裏，女性產品價格平均要比男性產品高出7%。The five industries specifically referred to toys and accessories, children's clothing, adult clothing, personal care products and senior/home health care products.
這5大領域分別是：玩具/裝飾品、童裝、成年服飾、個人護理用品和家庭保健用品。
In all but five of the 35 product categories analyzed, products for female consumers were priced higher than those for male consumers. Across the sample, the DCA found that women's products cost more 42 percent of the time whereas men's products cost more 18 percent of the time.
在總計35個商品子門類當中，有30個都存在女性版比男性版昂貴的現象。在所有商品樣本當中，男性版更貴的情況佔18%，而女性版更貴的佔42%。Giving some case studies, such as children's cycle helmets, scooters, shampoo and razor cartridges, the DCA showed how similar, or even almost identical products, can cost different amounts for men and women.
消費者事務部表示，有些產品，比如兒童自行車頭盔、踏板車、洗髮水和剃刀刀片等，男女版本差異極小，甚至沒有差異，但價格卻明顯不同Over the course of a woman's life, the financial impact of these gender-based pricing disparities "is significant," the DCA said in its report.
消費者事務部在報告當中總結道，如果具體到一個女性的一生，這種性別定價造成的差異，其影響將是“非常巨大”的。"Individual consumers do not have control over the textiles or ingredients used in the products marketed to them and must make purchasing choices based only on what is available in the marketplace. As such, choices made by manufacturers and retailers result in a greater financial burden for female consumers than for male consumers."
“個體消費者不可能控制這些商品的製造，她們只能在市場上提供的各種商品之間做出選擇。這也就意味着，選擇權是在製造商和零售商手中，而結果就是，女性消費者不得不擔起比男性沉重得多的負擔。”
