阿迪達斯世界盃T恤對巴西而言"太性感"

Sports brand adidas have accepted a request from Brazil's tourism board to stop selling two T-shirts it marketed ahead of this year's World Cup because they encourage sexual tourism. One shirt shows a bikini-clad woman with open arms on a sunny Rio de Janeiro beach under the word-play "Looking to Score."

運動品牌阿迪達斯近日在巴西停售兩款以世界盃爲主題的T恤，因爲巴西旅遊局抱怨他們鼓吹色情旅遊業。其中一款T恤展示了一個比基尼女郎在陽光普照的里約熱內盧的沙灘上張開雙臂，上面印有一句俏皮話“期待得分”。

The other has an "I love Brazil" heart resembling the upside-down buttocks of a woman wearing a thong bikini as said the shirts would not be sold anymore, adding in a statement that they were from a limited edition that was only on sale in the United shirt designs touched a nerve in Brazil, where people often complain about foreign stereotypes of Brazilian sensuality.

阿迪達斯稱這些T恤將不會再在巴西銷售，並在聲明中補充說它們是限量版本，只會在美國銷售。T恤的設計觸及了巴西的一根敏感的神經，巴西人總是抱怨國外把巴西定型爲色情的形象。設計同樣觸怒了積極消除“色情旅遊地”國家形象的巴西政府。

They also irked Brazil's government, which is campaigning aggressively to shed the country's reputation as a destination for sex ism board Embratur said it contacted adidas to ask the German multinational to pull the shirts from its stores.'Embratur strongly repudiates the sale of products that link Brazil's image to sexual appeal," it said in a shirts went on sale in adidas shops in the United States at a time when Brazil is preparing to host the World Cup, which kicks off on June 12.

巴西國家旅遊觀光局稱已經聯繫阿迪達斯從商店撤回T恤，聲明中說道：觀光局強烈譴責商品銷售將巴西形象和“性”聯繫在一起。當巴西在6月12日舉辦世界盃的時候，這些T恤將在美國的阿迪達斯店有售。