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雙語閱讀美文:創業的人應該知道的事情

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雙語閱讀美文:創業的人應該知道的事情

1. You must evaluate yourself.

Taking note of your expectations from the very start will make the path to building your business easier. You have to evaluate your reason for starting a business, your current skills and capacities, and any other relevant realizations that would aid the backbone of your business. It may seem daunting, but by knowing who you are, what you can offer, and what you expect to happen, you will ultimately determine how to go about things. No matter what happens, your personal aspirations will keep your morale up in the long haul.

你必須評估自己。

注意你的期望從一開始將簡化建立你的生意之路。創業你必須評估你的原因,你當前的技能和能力,以及任何其他相關援助的支柱業務的實現。似乎令人生畏,但通過了解你是誰,你能提供什麼,你希望發生的事情,你將最終決定如何事情。不管發生什麼,你的個人抱負將長期保持士氣的。

2. Your business starts with a great idea.

你的業務開始於一個好主意。

Ideas are the seeds that grow forth to become the great things we now experience in this world. You have to put great thought into coming up with one that fuels your passion because your business will be taking up a lot of your time, money, and energy. It needs to be more than an idea that nourishes you, it must also fulfill the laws of business: supply and demand.

思想的種子生長出來,成爲在這個世界上我們現在體驗的偉大的事情。你必須把偉大的主意轉變爲你的激情的燃料,因爲你的生意將會佔用你大量的時間,金錢,和精力。它需要不止一個滋養你的想法,,它還必須履行法律業務:供給和需求。

3. Your excitement and stress will overwhelm you during the planning stage.

你的興奮和壓力會壓倒你在規劃階段。

Now that you’re armed with a great idea, the next important thing to have is your business plan. This will be your roadmap, outlining the things you need to do, the cost of the entire operation, the strategies and tactics you have for execution, and the milestones to chart your business’ progress. Business plans are primarily seen as something to entice investors and banks with. But here’s a tip. More than its necessity for financing, think of your business plan as a means of formalizing your intentions.

既然你已經有了一個好主意,下一個重要的事情是你的商業計劃。這將是你的路線圖,列出需要做的事情,整個操作的成本,執行的戰略和戰術, 你的業務的進展里程碑。商業計劃主要是被用於吸引投資者和銀行。但這裏有一個提示。超過其融資的必要性,把你的商業計劃轉化爲一種形式化的手段來表達你的意圖。

4. You will flourish with trial and error.

隨着試驗和錯誤你將會蓬勃發展。

If you ask any entrepreneur, from the small time internet shop to the big time CEOs of Fortune 500 companies, they will always tell you that the road to building their business was/is never perfect. There is no easy formula to follow that will guarantee your success in business. “You will flourish with trial and error”, as shared by Sagar Babber, CEO of Snyxius, who relocated to Austin to kickstart his web and mobile app development company and now serves clients from over 10 different countries.

如果你問任何一個企業家,從小型網絡商店到財富500強企業的首席執行官們,他們會告訴你建立自己的業務/的道路從來都不是完美的。沒有簡單的公式可以確保你的成功。“隨着試驗和錯誤你會蓬勃發展”,賽格爾巴布,Snyxius的首席執行官分享道,他重新定位奧斯汀,啓動他的網絡和移動應用開發公司,現在他的客戶來自10個不同國家。

5. Your office will be the second home that you will pour your heart and soul to.

你的辦公室將是你的第二個家,你會注入你的心臟和靈魂。

When you have the financing to back your business, it is now time to set up shop. In business, just like real estate, this mantra is very important: Location, location, location. Whatever your business is, may it be a service where you would be needing an office, or a product where you would be needing a store, you must know where to place it. You want it to be accessible and appealing to attract more customers.

當你有融資來支持您的業務,現在,是時候開店了。在商業領域,就像房地產一樣,這個口號是非常重要的:位置、位置、位置。無論你的業務是什麼,它可能是一種服務,您將需要一個辦公室,或產品,你將需要一個商店,你必須知道的在哪裏發行。你想要可接近力和吸引力,以吸引更多的顧客。

6. You have to be creative when building your business’s customer base.

你必須有創意地構建企業的客戶基礎。

The magic phrase that will get your business its customer base is PR and Marketing. You have to build your brand, and then create a creative strategy to attract customers. It’s best to hire an expert in this field, to make sure that you’re getting a well thought of strategy that your brand will follow in years to come. Nowadays, there are so many creative ways to get your brand’s name and product out there. To be competitive, you need to come up with out of the box ideas on how to market your brand and keep the people coming back to your business.

公關和營銷的神奇的措辭將爲您的業務帶來客戶羣。你要建立你的品牌,然後創建一個創造性的策略來吸引顧客。最好請一位在這一領域的專家,以確保你得到一個值得思考的策略,你的品牌將會在幾年提升。如今,有很多有創意的方法來讓你的品牌的名字和產品出現在市場上。要有競爭力,你需要想出如何你的品牌進入市場的主意,讓人們回到你的業務。