炸雞味的指甲油 你選哪種口味

HONG KONG — Assume, for the sake of argument, that KFC’s fried chicken is, as advertised, “finger lickin’ good.”

香港——爲了方便討論起見，假設肯德基的炸雞像廣告所說，“令人吮指回味。”

Would you really want it to remain on your fingers? Indefinitely?

你真的希望它留在你的手指上嗎？而且是無限期地留着？

These are just two of the salient questions raised by the chicken chain’s new Hong Kong marketing campaign, in which it is offering lickable, edible fingernail polish in two flavors: Original, and Hot and Spicy.

這只是這家炸雞連鎖店在香港的新營銷活動引發的突出問題中的兩個，新營銷活動推出了兩款食用指甲油：原味和香辣。

“Yes, it is actually a real thing,” said Anna Mugglestone, marketing and communications director for Ogilvy & Mather Group in Hong Kong, the agency running the campaign. “I tried it myself in the office when they were doing testing.”

“是的，真有這個東西，”奧美（香港）廣告有限公司(Ogilvy & Mather Group in Hong Kong)的市場營銷和交流主管安娜·瑪媾斯通(Mugglestone)說，該公司負責運作這次營銷活動。“他們在公司做測試時，我本人就嘗過它。”

And, as you might expect...

而且，正如你們所期待的......

“It tastes like chicken,” she said. “It’s crazy. I don’t know how they do it.”

“它的味道就像雞肉，”她說。“這很瘋狂。我不知道他們是怎麼做到這點的。”

A more logical question would be why.

一個更合乎邏輯的問題好像是爲什麼。

Ms. Mugglestone said the nail polish was a way “to remind the younger generation” of “the great taste and good times the brand stands for.”

瑪媾斯通說，這種指甲油是“讓年輕一代回想起該品牌所代表的美好口味和良好時光”的一種方法。

The polish is made in conjunction with McCormick & Company, which produces the spices for KFC’s chicken. It has yet to be mass produced but could be available in the second half of this year.

指甲油與味好美食品有限公司(McCormick & Company)聯合制作，這是一家爲肯德基炸雞製造香料的公司。指甲油尚未進入大規模生產，但可能會在今年下半年推出。

KFC is asking Hong Kong customers which flavor they would prefer. “Neither” apparently is not an option.

肯德基正在香港消費者中進行調查，問他們更喜歡哪種味道。“都不喜歡”似乎不在選項之列。

Ms. Mugglestone said there has been “vast interest” in the polish, but comments online ranged from skeptical to harsh.

瑪媾斯通說，對這種指甲油有“很高的興趣”，但在線評論有表示懷疑的，也有很難聽的。

“Gross/intriguing,” the fashion and lifestyle website tweeted.

“令人作嘔/讓人好奇，”時裝和生活方式網站在twitter上寫道。

“Original is actually pretty cute for spring,” wrote, “if, you know, it didn’t taste like fried chicken.”

“原味（指甲油）其實在春天看起來挺可愛的，”寫道，“如果它不是炸雞味的話。”