Vans起訴Primark盜用標誌性logo

Vans and parent company VF Corp is suing Primark for allegedly copying the designs of two of its iconic skateboard trainers.

Vans及其母公司VF Corp將起訴Primark，說Primark抄襲了Vans旗下兩款經典滑板鞋的設計。

The footwear brand claims Primark has been selling “intentional copies” of the trainers since 2017, and had thought the matter was settled last January after asking them to stop.

Vans方面表示Primark從2017年開始就在售賣“國際抄襲版”，本來以爲去年一月要求他們停止銷售就沒事了。

However, Vans soon discovered that the high street retailer was still selling the products in the US.

但是最近Vans發現這個大街零售商還在美國繼續銷售抄襲版。

The lawsuit alleges trademark infringement, unfair competition and false advertising, and was filed in a New York federal court earlier this month. 

訴訟主要爲商標侵權、不公平競爭和虛假廣告，月初已在紐約聯邦法庭受理。

The documents refer to two trainers, including the Vans Old Skool and the Vans Sk8-Hi, which both feature the brand’s trademark “side stripe” and waffle-patterned bottom.

文件所指的兩款滑板鞋分別是Vans Old Skool和Vans Sk8-Hi，兩款都以品牌的商標“側面斜條紋”爲特色，鞋底圖案爲華夫餅狀。

The Old Skool trainer typically retails at £55 but Primark is selling its version for just £8.

Vans Old Skool的零售價通常爲55英鎊，但是Primark僅賣8英鎊。

Similarly, the Vans Sk8-Hi high-top costs £65 while Primark’s comparable design is available for just £12. 

Vans Sk8-Hi高幫售價65英鎊，Primark的同款只要12英鎊。

Vans said it has been using the trademarked side stripe since the Seventies. 

Vans表示上世紀七十年代起Vans就在使用側面斜條紋的商標了。

“The Side Stripe Trademark’s prominent placement and often-contrasted color make Vans’ shoes immediately recognizable to consumers even at far-off distances,” the court documents state. 

法院文件寫到：“側面斜條紋的顯著位置和對比色讓Vans的鞋子在消費者能在較遠距離就很快識別出來。”

In the lawsuit, Vans states Primark’s choice of name for its products is evidence of stealing. 

訴訟中，Vans還表示 Primark對產品名字的選擇也是抄襲的證明。

It says Primark used the names, “’Skater low tops’ and ‘Skater high tops’ in a blatant attempt to suggest a connection with Vans’ products that bear the Vans trademarks and trade dress, including the Vans’ Old Skool Shoe and Sk8-Hi Shoe.”

訴訟稱，Primark所用的名字“低幫滑板鞋”和“高幫滑板鞋”也是在大張旗鼓地努力和Vans鞋搭上關係，指的就是帶有商標的Vans’ Old Skool Shoe 和 Sk8-Hi Shoe。

（翻譯：阿忙）