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報告顯示 亞洲年人均網購次數全球第一

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A report released on March 8 by the international consulting firm KPMG shows that people living in Asia in 2016 preferred online shopping more than any other regional group in the world.

據國際諮詢公司畢馬威3月8日發佈的一份報告顯示,2016年亞洲人比世界其他任何地方的人都要喜歡網購。

It is also predicted that Asia will be the world's largest family consumption market in 2030, Shenzhen Special Zone Daily reported on March 9.

據《深圳特區日報》3月9日報道,到2030年,亞洲預計將成爲全球最大的家庭消費市場。

The report states that family consumption in the U.S. will reach $17 trillion by 2030. The number will be $16 trillion in Europe and $33 trillion in Asia.

該報告指出,到2030年,美國的家庭消費規模將達到17萬億美元。在歐洲這一數字將達到16萬億美元,而亞洲則將達到33萬億美元。

報告顯示 亞洲年人均網購次數全球第一

Asia will become the most important family consumption market in the future, largely due to the growth of the internet and mobile consumption.

亞洲在未來將成爲最重要的家庭消費市場,這主要得益於互聯網和移動消費的增長。

Data shows that consumers in Asia currently shop online an average of 22.1 times per year. Consumers in the U.S. do so an average of 19 times annually, and those in Europe do so 18.4 times.

數據顯示,目前亞洲消費者每年平均網購22.1次。而美國消費者每年平均網購的次數爲19次,歐洲則爲18.4次。

Anson Bailey, head of retail and consumer goods at KPMG, pointed out that more than 80 percent of Chinese consumers prefer to make purchases using mobile phones due to the convenience of this method.

畢馬威零售與消費品業主管安森·貝利指出,由於手機支付的便利性,超過八成的中國消費者更喜歡用手機支付。